The Sprint Email Tracker (Google Sheets & Excel)

The Sprint Email Tracker: Know Exactly What Your Email List Did During Your Launch

You ran the launch. Now you should be able to say whether it worked.

The Sprint Email Tracker was created for digital product sellers, course creators, coaches, and online business owners who run short email launches and finish with nothing to show for it except a revenue number and a vague feeling.

Whether you run a five day sprint, a challenge, a bootcamp, a flash sale, or a limited enrollment window, this tracker gives you one place to record what your email list actually did, day by day, send by send.

No more checking your numbers at random times. No more guessing which email did the work. No more starting from scratch every time you launch.

Just open the sheet, type in your numbers at the same time each day, and let it calculate the rest.

💎 What's Inside

You'll receive a three-tab tracker built for a seven day email launch with resends, in Google Sheets and Excel.

This tracker includes:

• A send-by-send log for all 14 sends
• Every resend nested under the email it belongs to
• Open rate, click rate, and click-to-open rate calculated for you
• Signups, revenue, and unsubscribes tracked per send
• A timestamp column so every number is logged at the same age
• Warm-up days marked as not applicable instead of showing zeros
• A separate row for the final email before your cart closes
• A sprint week tab for training engagement
• A dashboard that compares every launch you run
• A START HERE tab with the full logging method

You'll also receive a complete sample launch already filled in, so you can see what a finished sprint looks like before you run your own.

📊 The Three Tabs

DASHBOARD. Every launch side by side. List to sale rate, revenue per subscriber, unsubscribe rate, and average open rate, plus a plain-language guide to what each number is telling you.

SPRINT 1. Your setup, your 14 sends, your sprint week engagement, your results, and a notes section for what to change next time. Duplicate this tab for every launch you run.

START HERE. When to log, what to log, and the two moments outside your daily check that matter more than the rest.

💻 Perfect For

This tracker is great for:

• Digital product sellers
• Course creators
• Coaches and consultants
• Skool community owners
• Shopify store owners
• Etsy sellers with an email list
• Stan Store and Beacons sellers
• Template and PLR sellers
• Online educators
• Content creators who sell to their list
• Anyone running a launch by email

If you sell to an email list, this gives you a way to find out what that list is actually doing.

🔥 Why You'll Love It

Most people cannot tell you whether their launch worked.

They checked their numbers at random times, wrote nothing down, and finished with a total and a feeling. An email you check at six hours old and one you check at thirty hours old are not comparable numbers, so most of what people think they know about their launches is noise.

With this tracker, you can:

• See whether your warm-up held attention before your offer showed up
• Tell the difference between nobody opening and nobody clicking
• Find out what your resends are actually buying you
• See how much of your revenue lands in the final hour
• Identify the single weakest email in your sequence
• Compare this launch to the last one and the next one
• Stop rewriting subject lines when the offer was the problem

Low opens and low clicks are two different problems with two different fixes. This is how you tell them apart.

✨ Already Filled In

The tracker arrives with a complete sample launch inside it. A 152 person list, a $27 offer, six signups, and every rate calculated.

The sample has problems in it on purpose. One email in the sequence sells nothing. The final hour send pulls a third of the launch. You can see both patterns before you have ever run a sprint, so when they show up in your own numbers you recognize them instead of squinting at them.

Then you clear it and put yours in.

📌 How to Use It

Upload the file to Google Drive and open it with Google Sheets, or open it directly in Excel. White cells are the ones you fill in. Every peach cell calculates itself.

Duplicate the sprint tab for each new launch, and add a row on the dashboard to compare them.

📦 Includes

• The Sprint Email Tracker (Google Sheets and Excel compatible)
• Three tabs: Dashboard, Sprint 1, and Start Here
• A complete sample launch already filled in
• All formulas built and ready
• The full logging method explained inside the file
• Instant digital download
• Yours to keep and reuse for every launch

📄 Usage

This tracker is for your own personal and business use.

You may use it for as many launches as you want, duplicate it for multiple products, and customize it however you like.

You may not resell it, redistribute the file, or give it away for free.

🌸 Also Included With HerMpire Builders

Members of HerMpire Builders get this tracker included.

Builders is where solopreneurs learn to get leads, make sales, and build recurring revenue from a digital product they build once. Membership is $1 per month right now.

A tracker tells you what happened. Builders is where you learn what to do about it.

Join HerMpire Builders